Next Place Hotel is part of the Medelhan network, which connects architects, developers, hospitality brands and investors through events, media initiatives and collaborations.

HOSPITALITY BEYOND THE HOTEL

Milan Design Week 2026 | April 20-25

Next Place Hotel offers an exclusive stage for the world’s leading figures in contract hospitality. It’s where top decision-makers in design, development, and hotel operations converge, creating a high-profile platform that shapes the future of hospitality design.

Organized by Medelhan, the global network connecting leaders and top players in design  and hospitality, Next Place Hotel unites the international community driving innovation in branded residences, mixed-use developments, lifestyle environments, and hybrid spaces for living, working, and traveling

BRERA & AROUND THE CITY

The heart of the initiative is NEXT PLACE BRERA, located at Foro Buonaparte 70 within Studio Nunziante Magrone, which hosts the project. The exhibition brings together an international group of companies and designers. Developed in collaboration with Medelhan, it reflects a shared commitment to craft, cultural awareness, and longevity, with each piece selected and positioned in relation to how the space is experienced.

The project is led and curated by OBMI, an international design studio with 90 years of experience across master planning, architecture, and interior design, specialising in hospitality environments, resorts, and mixed-use destinations worldwide.

The collaboration is developed under the direction of Jacqueline Tan Co, Senior Lead Designer at OBMI, the space is shaped through a hospitality led perspective. The approach considers how people arrive, move, and spend time within the space, with each element placed to create a sense of ease and quiet confidence, where materials, proportions, and detail invite closer attention and allow the space to be enjoyed at a natural pace.

TALKS, MEETINGS, AND NETWORKING

NEXT PLACE HOTEL PROVIDES AN OPPORTUNITY TO SEE, LISTEN TO, AND SPEAK WITH THOSE WHO ARE SHAPING THE FUTURE OF HOSPITALITY.

The talks cover real projects, strategies, and emerging trends, with flexible formats including daytime talks, evening aperitifs, and networking opportunities

YOUR ROLE AS A PARTNER

Joining Next Place Hotel goes beyond product display or event sponsorship. Each company contributes to a cohesive curatorial narrative, expressing its vision, materials, and design language within a shared, recognizable framework. It’s a chance to showcase your brand in context – part of a story, not just a stand.

NEXT PLACE HOTEL IN SYNTESIS:

  • Curated, not commercial: A sophisticated platform, not an open fair.
  • Cultural relevance over numbers: Align your brand with a project that matters.
  • Global visibility: Engage architects, designers, and international decision-makers.
  • Long-Term Network: Be part of a community that extends well beyond Design Week.
 

For media inquiries, interviews, or additional press materials, please contact us at 

[email protected]

THE NEXT PLACE OF HOSPITALITY

Next Place Hotel 2026 is a concrete and immersive exploration of how hospitality will evolve in the near future. No longer conventional spaces, but hybrid, experiential, and unexpected environments.
 Here design lifestyle  identity converge to shape the next destinations of hospitality

MDW2026 | 20-25 APRIL

MILANO