EVENTS PROGRAM

The talks take place at venues across the city, turning the locations into spaces for dialogue, ideas, and exchange

Note: These events are happening Around the City

Next Place Hotel – April 20-25, 2026

 

Wednesday

APRIL 22, 2026

Lunch & Talks  
Enjoy inspiring conversations followed by a gourmet lunch, crafted to delight and network with hospitality leaders.

Wednesday 22nd April | h. 12 PM 

RBM MORE Showroom | Via Solferino, 15, 20121, Milan

A curated lunch experience with music, offering a refined break after the talk.

First Session:

NOT JUST BRAND AS IMAGE, BUT AS A DRIVER OF REAL VALUE.
From positioning to development and operations, brands shape demand, performance, and long-term growth in hospitality.

Angelica CorsiniBusiness Development Director at Arsenale Group
Massimiliano CerianiHead of Development Italy & Malta at Melia Hotels International

Moderator: Anna Calvanese – Author at Hotel Domani
Language: Italian

 

Second Session:

BEYOND AESTHETICS: DESIGNING HOTELS THAT WORK AND FEEL RIGHT
Not just how hotels look, but how they work. A dialogue between design and engineering to create spaces that are efficient, comfortable, and truly enjoyable

Francesco Gori – CEO at ESA Engeneering
Ermanno PrevidiFounder PconP Studio

Moderator: Anna Calvanese – Author at Hotel Domani
Language: Italian

Thursday

APRIL 23, 2026

 Breakfast Talks 
Arrive at 10:00 AM for a traditional Milanese gourmet breakfast before engaging in thought-provoking talks.

Thursday 23rd April | h. 10.30 AM

Imperfetto Gallery | Via Alzaia Naviglio Grande, 38, 20144, Milan

A regenerative breakfast experience along the Navigli, setting the tone before entering the rhythm of the city.

First Session: 

DESIGNING IDENTITY: SPACES THAT DEFINE HOSPITALITYNotHospitality spaces are not just designed — they define the identity of a place. A conversation on how design shapes character, creates recognition, and builds meaningful guest experiences.

César Giraldo – Founder and Principal Designer of César Giraldo Design
Giovanni FranceschelliFounder Rizoma architecture

Moderator: Tony Chambers – Creative Director, Design Consultant and Editor
Language: English

 

Second Session: 

SYSTEMS AND SENSITIVITY: DESIGNING HOTELS ACROSS CULTURES
Global projects require structure, but also a deep understanding of local context. How international studios balance consistency, cultural sensitivity, and design quality across different markets.

Jacqueline Tan Co – Senior Lead Designer at OBMI
Jane Maciver – London Studio Director at MAWD

Moderator: Tony Chambers – Creative Director, Design Consultant and Editor
Language: English

THE NEXT PLACE OF HOSPITALITY

Next Place Hotel 2026 is a concrete and immersive exploration of how hospitality will evolve in the near future. No longer conventional spaces, but hybrid, experiential, and unexpected environments.
 Here design lifestyle  identity converge to shape the next destinations of hospitality

MDW2026 | 20-25 APRIL

MILANO